Join HubSpot for Startups and StartEd Accelerator in this Masterclass of a workshop series with Emily Lin, Head of Partnerships for HubSpot for Startups.
Emily will share HubSpot's insights on the future of SEO and how to win in the current climate.
In this workshop, we will cover SEO fundamentals:
How search engines work
Discovery vs Relevancy vs Authority (how to rank)
Cutting through bad and expensive SEO advice
Choosing the right SEO strategy for your business
Scaling SEO as an entrepreneur
Tactics to build authority in the search engines
How to boost your SEO
About the Speaker:
Emily is a financier turned startup enthusiast who has previously worked in public and private capital markets before venturing into the startup world. Leveraging her background on capital raising and venture investments, she now leads partnerships at HubSpot for Startups and advises startups on growth and fundraising best practices.
LinkedIn: Emily Lin